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 Currently only Gmail, Yahoo, FairEmail, and Mailadobe campaign manager tutorial  Feel free to follow along on your own Campaign Classic instance

Services & subscriptions. Get up and running quickly, build on existing knowledge, and become an expert with your Adobe software by reading Adobe Enterprise Documentation. Enter the external identifier: this optional field allows you to. In the first step, we will update the custom profile resource for the segment-related data to be stored. Click on the drop-down menu go to Application Users. The Resources option lets you define. See Adobe. Learn more. Besides these short and detailed videos, you can find training courses and watch feature presentation videos on Adobe. Create a marketing plan, programs, and campaigns. Previous page. Configuring validation workflows. Quick links. Adobe Campaign Standard Documentation. Experience League. Adobe Campaign Classic allows marketers to design cross-channel customer experiences and provides an environment for visual campaign orchestration, real time interaction management, and. Once they have been created, typology rules are grouped in campaign typologies which are. Using the enrichment activity allows you to add columns to a table that store additional data or define new links to other existing data. Detailed steps are available in Control Panel documentation. Community. The private key will be used by Campaign to decrypt the incoming encrypted data. 6. We can now begin to set up trigger events in campaign. To get started, select the Programs and Campaigns card from the Home page. and about targeting activities for more information. In this video, you will learn how to create an email in Adobe Campaign. This hub page links to videos, tutorials, how-to guides, and documentation to help you get started with and gain expertise in specific platforms, application services, and other solutions. Experience. Extend your schema and prepare your data. Learn how to. In the Campaigns tab, select Create, A Campaign. Boost engagement, drive conversions, and optimize campaigns. A schema is an XML document associated with a database table. Design cross-channel customer experiences. How to configure and operate a task is detailed in Campaign Classic v7 documentation. Its powerful features let you create amazing campaigns that resonate with your different audiences. User. These three pieces of information are mandatory. Getting started with push notifications for Android (tutorial) Accessing built-in reports. Introduction to Adobe Campaign Classic; Install and setup the Adobe Campaign client; Explore the Adobe Campaign Classic user interface; Manage Marketing Campaigns; Create a marketing plan, programs, and campaigns; Creating a campaign and an email; Target profiles in a workflow; Create. Pros: This Adobe solution offers the most responsive and easy multiple marketing campaigns management and monitoring ability is also excellent. Create event triggered campaigns. Adobe Campaign Classic V7 - Tutorials; Get started. Enter the contact channels Email, Telephone, Mobile, Mobile app, as well as the. This tutorial is available in both English and French (I will provide the French version upon request), and I hope that the instructions included will provide enough details to help you develop personalized activities with your own context. Adobe Campaign provides a platform for designing cross-channel customer experiences and an environment for visual campaign orchestration, real-time interaction management and cross channel execution. In addition to product documentation, you can access Campaign self-help resources listed below. Adobe Experience Manager (AEM) is the leading experience management platform. ACC originated with Adobe's accquisition of French. This video introduces Adobe Campaign Standard and gives a high level overview over the key functionality. Get started. Understand how Adobe Campaign fits into the Adobe Digital Experience portfolio and learn about the primary features and capabilities. Manage marketing campaigns. Adobe Campaign Classic V7 - Tutorials; Get started. Adobe Campaign Classic V7 - Tutorials; Get started. Introduction to Adobe Campaign Standard; Get started with the UI; Configure a list; Explore Hierarchy and Marketing Activities; Manage campaigns; Understand profiles and audiences; Create an email; Create a workflow; Introduction to reporting; Mobile marketing with Adobe Campaign; Grow. ru support the AMP format. Adobe Campaign provides you the ability to manage the rights assigned to the various Campaign operators via different pre-built or custom roles. In this article, Christian shares his best practices to help Adobe Campaign practitioners unlock and accelerate the digital consumer transformation and a better experience for their customers. In the Campaigns tab, select Create, A Campaign. You must also specify the start and end dates. Adobe Campaign Classic V7 - Tutorials; Get started. Once your tomcat has started, test the endpoint exposed by WAR File by clicking here. After this period, you will be able to find and use your new audience in Adobe Campaign. Configure Landing pages | Adobe Campaign. Introduction to Adobe Campaign Classic; Install and setup the Adobe Campaign client; Explore the Adobe Campaign Classic user interface; Manage Marketing Campaigns; Create a marketing plan, programs, and campaigns; Creating a campaign and an email; Target profiles in a. Create forms & makes them accessible to the marketers. Once we have our Campaign labeled in associated with one of the Programs, click okay. With modern app functionality directly available within emails, recipients can interact dynamically with content in the message itself. Click Save to create the task. Adobe also highly recommends to use the same product build. Understand how Adobe Campaign fits into the Adobe Digital Experience portfolio and learn about the primary features and capabilities. Creating a marketing activity is detailed in the Creating marketing activities section. Adobe Campaign unites your data and gives you the tools to create and customise campaigns that do just that. Integration between Adobe Campaign and Adobe Experience Manager allows you to manage the content of your. External API. This sets the AEM server operator in Campaign which is used to connect to the Campaign and Experience manager server. This field is used by Adobe for tracking your request (it will not be part of the CSR/SSL certificate). With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. So in the Seed Member Table of this profile table these are the different fields, in each field has been mapped that will be an XDM field path which exists in platform. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data. Without wasting much time let’s get into the adobe AEM tutorial. Define and personalize the message content, sender name and subject using the Email Designer. Introduction to Adobe Campaign Classic. The enrichment activity is a workflow object that adds data to the working table. Learn more about Adobe Campaign here: With inbound and outbound omni-channel campaign management capabilities, Adobe Campaign Classic allows marketers to. Adobe Campaign allows marketers to design cross customer experiences and provides an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Learn more about Adobe Campaign here: With inbound and outbound omni-channel campaign management capabilities, Adobe Campaign Classic. Adobe Campaign has two profile types Identified Profiles and Test Profiles. Select the profile to use for testing, then enter in the Address field the desired substitution address, then click Confirm. Learn about the Adobe Campaign V8 user interface and how to navigate the main features. Learn how to create a SPA using the React JS framework with AEM’s SPA Editor. bat. Rights management. First, we need to create a Campaign. Learn how to log on to Adobe Campaign Classic by using a client console and a browser, and the basic navigation through the UI. Learn how to connect Adobe Campaign with Adobe Experience Manager to manage email delivery templates, assets, and forms in Experience Manager. The software helps ensure that a sales person is notified of lead activity and can act on the information in a timely fashion. Then let’s edit the Campaign properties. Learn how to manage data and workflows within Adobe Campaign with this course he. Adobe Campaign Classic V7 - Tutorials; Get started. Enter at least the name of the task and select the campaign which is it linked to. In this video, we’ll be learning the key steps to create a survey. Introduction to Adobe Campaign. Introduction to SMS. Aside from native email - editing capabilities, Adobe Campaign is - integrated with Dreamweaver to streamline email creation and iteration as well as Adobe Experience Manager, to create an author - multi-lingual continent scale for the world. The following video explains what you learn. Adobe Campaign allows marketers to design cross customer experiences and provides an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Errors detected during this step must be corrected before being able to proceed further. Explore Adobe Campaign interface. Email. When you insert images into a delivery’s content based on this template, the Select a shared asset option will then allow you to browse images in the AEM Assets library. Created for: Beginner. Created for: Experienced. Boost engagement, drive conversions, and. Adobe Campaign Email Bounce. Topics: Set up Google Ad Manager as a destination and send Audience Manager segment data to that platform. Adobe Campaign Classic V7 - Tutorials; Get started. Using content manager in a delivery lets you offer input or selection fields to the operators in charge of content creation. Understand the key concepts of Adobe Campaign that help you effectively plan, execute, and measure cross-channel marketing campaigns. Integrating with Adobe Campaign Classic. Configure Push Channel using the Experience Platform Mobile SDK. Configure Landing Pages. I will name my Campaign, Birthday Offer Campaign. Tutorial: Getting Started with Push Notifications for Android™ In-App Messages. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard. Explore the Adobe Campaign Classic user interface. Understand the key concepts of Adobe Campaign that help effectively plan, execute, and measure cross-channel marketing campaigns. Easily implement splits, triggered interactions, pauses and weightings and design all your email, mobile and off-line marketing. Generating a descriptive analysis report. Adobe Campaign v8 comes with a limit on the throughput (TPS) of our API layer. Get Started. Adobe Campaign Classic V7 - Tutorials; Get started. Admin. If you click on that, it’ll give you access to the advanced menu. Easily manage your licenses, users, payments, and more using the Adobe Admin Console. Learn how to connect Adobe Campaign with Adobe Experience Manager to manage email delivery templates, assets, and forms in Experience Manager. To view a contact’s Timeline, navigate to your contacts list by clicking on Sales Hub from the Dynamics 365 drop down menu. Explore the Adobe Campaign Classic user interface. If you create a new service, simply follow the steps shown on the screen. Introduction to Adobe Campaign; Install and set up the Adobe Campaign Client Console; Explore the Adobe Campaign user interface; Manage marketing campaigns; Create a marketing plan, programs, and campaigns; Create event triggered campaigns; Profile. Introduction to Adobe Campaign Classic; Install and setup the Adobe Campaign client; Explore the Adobe Campaign Classic user interface; Manage Marketing Campaigns; Create a marketing plan, programs, and campaigns; Creating a campaign and an email; Target profiles in a. Experience Cloud Advocates. Rename the plan. Last update: 2023-09-22. Let’s now configure a new Campaign. Or, you can also use the Create button in the workflow overview ( Monitoring > Workflow link). Get Started. Adobe Campaign Classic V7 - Tutorials; Get started. To configure data extraction, apply the following steps: Specify the name of the output file: this name can contain variables, inserted via the personalization button to the right of the field. Overview. So on the left, the campaign icon. grid width 10. We are currently on the homepage. Adobe Campaign Classic enables you to design and host a variety of web pages on its servers, including online surveys, preference centers and un-subscription pages. Create a targeting workflow. How-to videos are now available to help you with the step by step process of understanding and creating marketing campaigns. Installing the Mobile App Channel. Currently only Gmail, Yahoo, FairEmail, and Mail. Learn how to create a SPA using the React JS framework with AEM’s SPA Editor. Adobe Campaign is the Adobe Experience Cloud solution for cross channel campaign management. Adobe Campaign; Key capabilities of Campaign v8; Get Started. Once determined, the winning variant is then sent to the remaining population. In this video I will explain the audit trail capabilities of Adobe Campaign Classic. Install and set up the Adobe Campaign Client Console. Community. Process management and automation. By the end of this AEM CQ5 tutorial, you will gain in-depth knowledge of all the major areas. This user guide contains videos and tutorials on the many features and capabilities of Adobe Campaign Standard. Access our guides, tutorials, courses, and release notes for Adobe Enterprise solutions across Experience Cloud, Experience Platform, Document Cloud, and Creative Cloud for enterprise. Wherever your journey begins, Adobe Campaign is your partner at every step of the way. The following video explains what you will learn. . For example, the email channel allows you to perform A/B testing in order to test up to 3 versions of an email. Developer. A good starting point is by optimizing your use of a single channel, like email. Select the titles below to know more. List of Campaign Classic options. This user guide contains videos and tutorials on the many features and capabilities of Adobe Campaign Classic V7. Survey Manager is an optional Adobe. See the product documentation for more information on Building a Workflow (Documentation)Experienced. Overview. Preview this course. Integrate Campaign v8 with Experience Manager tutorial Learn how to connect Adobe Campaign with Adobe Experience Manager to manage email delivery templates, assets, and forms in Experience Manager. Tutorial: Getting Started with Push Notifications for Android™ In-App Messages. Content creation. Create a multilingual newsletter using conditional content. style. Personalization fields are used for first-level personalization of the content of delivered messages. For publishing from AEM Sites using Edge Delivery Services, click here. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more. Create a new external account from Administration > Application settings > External accounts. Enter the data for this profile. grid width 10. Configure a delivery template. Understand the main Adobe Campaign Classic user interface and shows you how to navigate the main functionality. It empowers you to give your customers a consistent and. Configure a mobile application using Adobe Experience Platform SDK. Get the latest updates for Adobe Campaign. Adobe Campaign delivers marketing tools for. If no condition is satisfied and if the Use the default fork option is activated, the default transition will be activated. For example, you can add images, email headers, email footers, mirror page links. Get Started. Quick links. This multi-part tutorial walks through the implementation of a React application for a fictitious lifestyle brand, the WKND. With Campaign Classic, A/B testing is implemented through workflows, where you specify the population to target as well as the groups that will receive each variant (see Configuring a/b testing ). Quick links. According to a Hubspot study, segmented campaigns had 14. Fill in the general properties. Installation of an application server : Install the Adobe Campaign application server and the client console. To create a new survey, go to the campaigns or profiles and targets tab, click on the web application’s menu, and click on the create button above the list of forms that already exist. The tutorial covers fundamental topics like project setup, Core Components, Editable Templates, Client-side libraries, and component. Get Started with Campaign. Clean, reliable data is required for building highly personalized campaigns. Select the report you wish to generate. A template can systematically include: Typologies. Adobe Campaign Classic V7 - Tutorials; Get started. Adobe Campaign Classic V7 - Tutorials; Get started. Create a marketing plan, programs, and campaigns. This video will show you how to create and manage campaigns. Get Started with Campaign. The following video demonstrates how to configure a template for an ad hoc delivery. Adobe Experience Platform and Applications. Resource Management. Welcome. Introduction to Adobe Campaign Classic; Install and setup the Adobe Campaign client; Explore the Adobe Campaign Classic user interface; Manage Marketing Campaigns; Create a marketing plan, programs, and campaigns; Creating a campaign and an email; Target profiles in a. ACS has a rich set of API’s exposed which allows ACS to be interfaced with the technology of our choice. Transcript. The tutorials in this section have been designed for administrators, who are tasked with setting up the SMS channel for Adobe Campaign. Adobe Campaign allows you to export your lists directly in a file for future use. By the end of this module you should be able to describe built-in reporting and analysis in Campaign Classic. Data is passed between the channels. Getting started with push notifications for Android (tutorial) Direct mail Fatigue Management Using typology rules Using pre defined filters Monitoring Messages. Introduction to Adobe Campaign Classic. AEM - Accessing AEM Assets in ACS (Adobe Campaign Standard) using Assets Core Service for Emails by Sreekanth Choudry Nalabotu Abstract Goal Configure OnPrem AEM Assets Instance to share Images with Asset Core Service for using them in emails created and delivered via ACS (Adobe Campaign Standard) Integrating AEM. Click OK to create the campaign. User. Adobe Campaign Classic V7 - Tutorials; Get started. Learn how to use rich customer data to create, coordinate, and deliver dynamic campaigns—through email, mobile, offline channels, and more. Install and setup the Adobe Campaign client. Introduction to Adobe Campaign. Analytics Audience Manager. Learn how to use a low-code approach to create your first site in Adobe Experience Manager with Quick Site Creation and a pre-defined Site Template. Track the success of your deliveries in Adobe Analytics. 2. Documentation Campaign Classic v7 Tutorials. Understand what happens in Snowflake. . Adobe Campaign allows marketers to design cross customer experiences and provides an environment for visual campaign orchestration, real time interaction. Adobe Campaign allows marketers to design cross customer experiences and provides an environment for visual campaign orchestration, real time interaction management, and cross channel execution. Understand how Adobe Campaign Classic fits into the Adobe Digital Experience portfolio and get an overview over its primary features and capabilities. All proofs targeting the profile will be sent to this email address, rather than to the one defined in the database for this profile. Created for: Beginner. Here from the homepage of Adobe Campaign Standard, I see the different cards for quick access to various tools within Adobe Campaign Standard. Refining targets by excluding query results. Let’s now configure a new Campaign. Tutorial: Getting Started with Push Notifications for Android™ In-App Messages. This user guide contains videos and tutorials on the many features and capabilities of Adobe Campaign V8. Introduction to Adobe Campaign Classic; Install and setup the Adobe Campaign client; Explore the Adobe Campaign Classic user interface; Manage Marketing Campaigns; Create a marketing plan, programs, and campaigns; Creating a campaign and an email; Target profiles in a. Adobe Campaign provides a platform for designing cross-channel customer experiences and provides an environment for visual campaign orchestration, real time interaction management, and cross-channel execution. Some of them are built-in when installing Campaign, and others can be added manually when needed. Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library View all learning options. See About profiles. Click on Adobe Campaign, go to Administration, Development, Custom Resource. Adobe Audience Manager is a data management feature that helps users create unique audience profiles to identify valuable business segments and employ them across digital channels. Discover powerful marketing automation tools and strategies. by Paul Schultz. Adobe Campaign allows you to plan marketing campaigns in which you can create and manage different types of activities: emails, SMS messages, push notifications, workflows, landing pages. Adobe Campaign Classic V7 - Tutorials; Get started. Configure Microsoft® Dynamics 365 for the integration with Campaign Standard. Click Create. Configure scheduler activities. Adobe Campaign allows you to plan marketing campaigns in which you can create and manage different types of activities: emails, SMS messages, push. Create a trigger event in Campaign Standard. Then let’s edit the Campaign properties. Sign In. To create seed addresses in a transactional message, follow the steps below: In the transactional message template, click the Seed addresses tab. Check and test your message before sending it using Campaign Standard capabilities: preview, email rendering, proofing, etc. Form an overarching cohesive marketing and delivery plan. Creating a workflow. 1. Create an email from a campaign | Adobe Campaign. Select Existing analyses and reports and click Next. Transcript NOTE The video is recorded in the. I will name my Campaign, Birthday Offer Campaign. 1, the authentication process to Campaign v8 changed. With this profile, you can orchestrate campaigns across online channels like email, web, and mobile, as well as offline channels like direct mail and call centers. Explore the Adobe Campaign Classic user interface. Learn how to integrate AEM Forms with Adobe Campaign Standard (ACS). Learn how to connect Adobe Campaign with Adobe Experience Manager to manage email delivery templates, assets, and forms in Experience Manager. Adobe Campaign Standard Documentation. Click the New button located above the list of workflows. Tutorials; Deutsch English Español Français Italiano Nederlands Português Svenska 中文 (简体). Create your first React Single Page Application (SPA) that is editable in Adobe Experience Manager AEM with the WKND SPA. So as you know Campaign standard already provides some seed values, some test profile values in that particular table. The enrichment activity is a workflow object that adds data to the working table. With our campaign management tools, take full control of your marketing initiatives by easily segmenting audiences and orchestrating cross-channel marketing campaigns using a drag-and-drop visual workflow canvas. Learn how to create a marketing plan, program, and campaign, set properties for a campaign, and understand how to use the schedule. The SMS delivery activity is used to automate sending of SMS. Learn about different types of push notifications, and how to create, define, and send them. Create event triggered campaigns. Email marketers who segmented their audience before campaigning stated that the revenue generated increased up to 760%. Control the entire process of creating, executing, and tracking cross-channel campaigns, as well as send messages that are personalized. Learn about the Adobe Campaign V8 user interface and how to navigate the main features. Developer. Configure Launch for triggers. Email marketing. Campaigns A campaign is a collection of individual. Admin. Campaign Client console and Campaign application server must run on the same product version. Adobe Campaign Standard; Get started. You can choose to vary the email’s content, subject, or sender. Adobe Campaign Classic V7 - Tutorials; Get started. Learn how to use rich customer data to create, coordinate, and deliver dynamic campaigns - through email, mobile, offline channels, and more. From the Custom Resource, click on Profile. Experience Cloud Advocates. In this tutorial, we will concentrate on interfacing AEM Forms with ACS. Create and design email deliveries. To do this, click on the Edit tab. Last update: 2023-09-26. You can also specify the campaign start and end dates. Each tab on the Admin Console enables you to perform various tasks. Adobe Campaign Classic V7 - Tutorials; Get started. For each typology, the Rules tab lets you add, delete or view the typology rules to apply. This tutorial explains how to leverage the Snowflake connector in Adobe Campaign Classic. Create a schema linked to Snowflake. Read this article to learn more. Discover the Benefits of AEM Core Components AEM (Adobe Experience Manager) is a comprehensive CMS offered by Adobe. Measure the impact of your campaigns by excluding a portion of their audience. List of Campaign Classic options. Design cross-channel customer experiences and create an environment for visual campaign orchestration, real time interaction management, and cross channel execution. This video explains how you can test your email messages using Profile Substitution. Plan the timing of your campaigns. The channels are independent with no connection between them, meaning customers stays in one channel within one workflow. Once we have our Campaign labeled in associated with one of the Programs, click okay. Aside from native email - editing capabilities, Adobe Campaign is - integrated with Dreamweaver to streamline email creation and iteration as well as Adobe Experience Manager, to create an author - multi-lingual continent scale for the world. Introduction to Adobe Campaign Classic; Install and setup the Adobe Campaign client; Explore the Adobe Campaign Classic user interface; Manage Marketing Campaigns; Create a marketing plan, programs, and campaigns; Creating a campaign and an email; Target profiles in a workflow; Create event. Work with schemas. Access to the installation folder in which the console is installed should be limited to the intended user. The support for integration with AEM as a Cloud Service depends on the ACC version you have implemented. To create descriptive analysis reports, the descriptive analysis wizard must be executed via a workflow transition or via the Tools > Descriptive analysis menu. Create an In-App delivery within a workflow. This is basically divided into three sections. Adobe Campaign is the Adobe Experience Cloud solution for cross-channel campaign management. Configure Events; Broadcast an In-App message; Target users based on their Campaign profile; Create an In-App delivery within a workflow; Report on your In-App delivery; Configure a mobile application using Adobe Experience Platform SDK; Direct mail; Landing pages To create a task, click the Tasks link in the Campaigns tab and select Create. User. INFO Adobe Campaign lets you design and orchestrate targeted and personalized campaigns on multiple channels: email, direct mail, SMS, push notification. In the top banner, click on the drop down next to Settings, click on Security > Users. You can create a workflow from a program, a campaign, or the marketing activity list. This user guide contains videos and tutorials on the many features and capabilities of Adobe Campaign V8. AEM as a Cloud Service videos and tutorials. The default filter fields are displayed above the list. Adobe Campaign Classic allows marketers to design cross-channel customer experiences and provides an environment for visual campaign orchestration, real time interaction. Create event triggered campaigns. interface. Adobe Campaign provides a platform for designing cross-channel customer experiences and provides an environment for visual campaign orchestration, real time interaction management, and cross-channel execution. With modern app functionality directly available within emails, recipients can interact dynamically with content in the message itself. Refine targets by combining query results. Integrating dynamic content in an email: discover the basics to get started with the integration between Campaign. Type in the name of your security group. Adobe Campaign Classic V7 - Tutorials; Get started. Transcript. This user guide contains videos and tutorials on the many features and capabilities of Adobe Campaign Standard. Email Designer overview. Adobe Campaign is a cross channel marketing solution that automates email, mobile, social and offline campaigns, also offering a central place where you can access your customer data and profiles. Select landing page. Last update: 2023-10-17. In a campaign workflow, the Task activity lets you specify two scenarios: the first if the task is completed and a second if the task is not completed (if it is manually marked as incomplete or if it expires). Discover how to build a workflow in video. If needed, use the grey icon on the right side of a filter to remove it. Introduction to Adobe Campaign Offer Management Within the scope of digital marketing, managing targeted promotional offers is a crucial. Configure a landing page template. Adobe Campaign v8 is designed for cross-channel marketers who need the best-in-class cloud solution for cross-channel campaign management with enterprise scale. Created for: Beginner. Adobe Experience Manager (AEM) is now available as a Cloud Service. After completing this training, you should be able to describe profiles and audiences, add your own profiles for both email delivery and tests, modify those profiles, as well as create audiences. In a cross-channel campaign, a single marketing communication uses different channels. Then click on Contacts on the left hand menu bar and select a contact. SDKs. With our campaign management tools, take full control of your marketing initiatives by easily segmenting audiences and orchestrating cross-channel marketing campaigns using a drag-and-drop visual workflow canvas. Generating a descriptive analysis report. Choose a program and the campaign. Introduction to Adobe Campaign; Install and set up the Adobe Campaign Client Console; Explore the Adobe Campaign user interface; Manage marketing campaigns; Create a marketing plan, programs, and campaigns; Create event triggered campaigns; Profile. User.